ZOWIE names CS2 participant apEX as newest companion

Gaming peripherals model ZOWIE has named French Counter-Strike participant Dan ‘apEX‘ Madesclaire as its newest companion.

As a part of the partnership, the four-time Main champion will collaborate with ZOWIE to supply suggestions through the product improvement course of and share insights from the angle of one in all Counter-Strike’s most profitable in-game leaders.

Unveiled on February 14th, apEX will even participate in sports activities science testing to help ZOWIE’s refinement of making peripherals utilized by skilled gamers in high-profile tournaments throughout a spread of titles.

Notably, the partnership is a transfer away from ZOWIE’s standard method of collaborating with whole esports organisations and their rosters. On January ninth, the model partnered with North American organisation ENVY, with ZOWIE turning into the organisation’s official monitor companion.

Following the announcement, apEX thanked ZOWIE, alongside revealing that he’s “so excited” to start collaborating with the model.

In recent times, ZOWIE has continued to use a spread of improvements to its esports-focused product line. In June 2025, it opened an esports science lab to use sports activities science to the design of esports peripherals.

apEX isn’t the one Counter-Strike participant to collaborate with ZOWIE. In recent times, fellow French participant Richard ‘shox’ Papillon has represented the model as an envoy, incessantly showing in content material showcasing merchandise at occasions internationally.

Along with partnering with the world’s high gamers and several other notable organisations, ZOWIE continues to affix forces with the largest esports tournaments. January noticed it present its vary of displays for IEM Kraków 2026, an occasion the place apEX’s Crew Vitality secured victory to cement its place because the world’s high Counter-Strike group.

The collaboration with apEX demonstrates ZOWIE’s means to draw the largest names to its partnership programme. As one in all Counter-Strike’s most skilled gamers, his perception, suggestions, and participation in sports activities science testing will show helpful within the strategy of creating merchandise optimised for esports.