Tencent Esports has introduced a ten-year strategic partnership with the Olympic Council of Asia (OCA).
Because of the deal, the esports department of the tech conglomerate turns into the official esports know-how companion of the OCA.
In keeping with a launch, the partnership goals to ‘propel the combination of esports and conventional sports activities’ inside Asia. The deal was formalised in the course of the OCA’s Govt Board Assembly in Bahrain in October 2025.
Along with supporting the combination of esports into Asia’s conventional sporting panorama, the deal sees Yati Zhang, Director of Tencent Esports, appointed as OCA Esports Supervisor. Within the function, Zhang will play a task in establishing a variety of occasions happening throughout the continent and the event of Asia’s esports ecosystem.
“This partnership is not only an improve in title, however a unification of accountability,” mentioned Dr. Husain Al-Musallam, Director Normal of the OCA.
“It indicators that Asian esports has moved from an period of participation to one in all system co-construction. We stay up for working with Tencent Esports to set a sustainable instance for the wholesome improvement of esports in Asia and globally.”
The OCA is not any stranger to collaborating with Tencent Esports. In 2022, the 2 events first joined forces to begin selling the event of esports in Asia. The partnership additionally noticed each events work collectively for the nineteenth Asian Video games, which occurred in Hangzhou after it was postponed to 2023 as a result of COVID-19 pandemic.
What Subsequent For Tencent?
July 2025 noticed the corporate reveal the esports roadmap for VALORANT Cell in China, offering gamers within the nation with a platform to showcase their abilities on the cell model of the FPS title.
