Recreation writer KRAFTON introduced a joint collaboration with Korean artist G-DRAGON for each PUBG and PUBG Cellular.
The announcement was teased throughout G-DRAGON’s newest live performance in Las Vegas, marking one other crossover between the gaming and music worlds. For G-DRAGON, that is the primary time the music artist joins a challenge within the gaming business.
Based on a launch, KRAFTON might be pushing collaboration trailers by its official channels, together with the discharge of in-game content material and particular occasions beginning on September nineteenth. Extra particulars might be revealed at a later date.
Moreover, there might be a particular offline occasion that can happen in Seongsu, Seoul, to have a good time the collaboration. The discharge additionally acknowledged that extra offline international fan occasions are deliberate.
The collaboration seems to be extra tailor-made in the direction of PUG’s gaming ecosystem, with no esports-focused activations teased to this point.
G-Dragon, whose actual identify is Kwon Ji-yong, is a South Korean rapper and singer and one of the influential figures in Ok-pop historical past. He debuted in 2006 because the chief of BIGBANG, one of many Ok-pop boy teams that pioneered and propelled Korean music tradition globally.
PUBG Will increase its Ok-pop Collaborations Tally
G-DRAGON is the most recent music artist that PUBG has labored with over the previous years.
Beforehand, the sport writer additionally labored with BABYMONSTER and Blackpink, though each collaborations didn’t function esports-focused activations.
Ok-pop and gaming crossovers are usually not simply associated to PUBG. Tencent’s different recreation writer, Riot Video games, has labored with New Denims (now referred to as NJZ) on the 2023 League of Legends World Championship anthem, ‘Gods’ and carried out dwell in the course of the Grand Remaining match in South Korea.
The sport writer additionally created its personal digital Ok-pop group Ok/DA, that includes Miyeon and Soyeon from the lady group (G)I-dle, and labored with members of KISS OF LIFE on the 2024 VCT’s official anthem.
