North American esports organisation M80 has rebranded, ensuing within the return of its earlier brand.
The rebrand comes a 12 months after the organisation underwent its first brand change as a part of a wider refresh.
Revealed on social media, the brand new M80 brand resembles the form of a smoke grenade and is a return to the organisation’s roots following its creation in 2022.
Alongside the emblem change, the organisation has already teased the creation of a brand new merchandise assortment, having requested its followers for potential solutions.
M80 at the moment competes in Rainbow Six and Counter-Strike. Its Counter-Strike roster, at the moment ranked thirty seventh in the Valve Regional Standings (VRS), has certified for the StarLadder Budapest Main happening in November, cementing its place as certainly one of North America’s prime groups.
Along with the rebrand, the organisation’s Vice President of Esports has teased a return to VALORANT esports. In Might, M80 introduced its departure from the title’s Challengers ecosystem after struggling to qualify for VCT Americas.
Rebrands proceed to inject a breath of contemporary air into numerous manufacturers throughout the esports trade. In September, Name of Responsibility League franchise Atlanta FaZe rebranded to FaZe Vegas forward of the upcoming season.
M80 In 2025
2025 has been a 12 months of turbulence for M80, nevertheless, the organisation continues to draw new companions, leading to progress. In February, it launched its Rainbow Six coach and Workforce Supervisor after the pair obtained prolonged suspensions following an altercation on the Six Invitational.
In March, the organisation partnered with AI platform Omnic.AI to make use of its software to help its in-person teaching efforts throughout its esports rosters and programmes.
The ultimate quarter of the 12 months appears to be like to be a busy one for M80. In November, its Rainbow Six roster will compete on the BLAST R6 Main Munich 2025, with the winner of the occasion straight qualifying for the Six Invitational 2026.
