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    Cloud9 renews PAGODA Snacks LCS partnership


    Picture Credit score: Cloud9

    North American esports organisation Cloud9 has renewed its partnership with meals firm PAGODA Snacks. Monetary phrases of the partnership weren’t disclosed.

    Introduced by the crew by its social media channels, Pagoda will keep because the Official Egg Roll Companion for Cloud9’s League of Legends crew for 2026 and 2027.

    Moreover, the snack firm will proceed to have its brand featured on the jersey and content material all through the aggressive season. In line with a launch, C9 will even implement a loyalty programme designed to encourage followers to work together with PAGODA’s merchandise and supply dwell occasion sampling.

    Cloud9 is Strengthening its Companion Portfolio

    The crew’s industrial portfolio has expanded lately into new verticals.

    “We’re thrilled to be persevering with our partnership with PAGODA® Snacks after the earlier 2025 successes. At Cloud9, we attempt to encourage avid gamers by group, competitors, and the pursuit of mastery, a mission that requires the proper gasoline for each high-stakes second,” commented Halee Mason, Vice President of Expertise and Enterprise Growth at Cloud9.

    “By returning as our Official Egg Roll Companion, we’re levelling up our game-day snacks and digital content material whereas providing followers unique Club9 challenges that embrace new rewards and sampling giveaways. From on-line quests to our annual in-person occasion on the Riot Video games Area, we’re making it simpler than ever for the group to gasoline up and join with the PAGODA® model.”

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